Business Administration major in NCUT started to educate undergraduates since 1981 and now has a long history and fruitful experiences in providing undergraduate programs.
【Training objectives】
Business administration major treats serving Beijing’s economic development as the core goal. Graduates in this major are expected to achieve full development in moral, intellectual, physical, and aesthetic aspects. In addition, students in this major should obtain excellent understanding of enterprise management theories, basic knowledge about economics and network technology, a high level capability of applying information technology, strong practical abilities and high comprehensive qualities, innovative spirit and internet-based thinking. In general, our goal is to cultivate graduates to be practical-orientated talents who adapt to social development needs, understand management, and are skilled in technology.
【Special features of program】
Proficient in using management tools and methods, Skilled application of information technology, Internet-based thinking, Outstanding competencies of analyzing and solving enterprise management problems
【Major Courses】
Core Courses:Management, Principals of Economics, Accounting, Enterprise Strategy Management, Marketing Management, Human Resource Management, Information System and Information Management, Operation Management, Introduction to Management Analytic Methods, Technological Economics
Featured Courses: Managerial Communication, Training on Management Decision-Making, Network Programming Language, Entrepreneurship, Internet Economics, Internet Marketing, Marketing Surveys, Experimental Practices on Marketing
【International Cooperation】There is a 3+2 undergraduate and graduate joint program with Middle Tennessee State University (MTSU), USA.